Communications and destination PR agency
Tourist marketing strategies development for the German speaking countries
Maggioni Tourist Marketing
In the autumn of 2005 Roberto Maggioni founded Maggioni Tourist Marketing in Berlin as a communications and marketing agency specifically focusing on the international tourism industry. The agency’s multilingual team specialises in developing strategies aimed at promoting international tourist destinations within their main target markets, with specific focus on the German speaking markets.
The company strives to develop individual communication and marketing solutions in order to maximise the visibility of a particular destination on a specific market or to launch it as a new destination of interest.
Maggioni Tourist Marketing offers a fully integrated trade representation service to clients providing a full range of travel and tourism support, with the express aim of increasing visitation and sales from the German speaking markets. The agency‘s strategies are aimed both at the trade market and the general public.
Recent activities and news
Press Trip – Lake Maggiore, Stones and Flowers
“Stones, Flowers and Lakes: quarries and stone masons between Lake Maggiore and Lake Mergozzo ”
Press trip for German speaking journalists at the Italian tourist destination of Lake Maggiore, 20-24 July 2019.
Fam Trip Valle d´Aosta
“ Culture hopping in the mountains of Aosta Valley: Goldmine, Castles and food tasting”
Fam Trip for German tour operators organized on behalf of the Aosta Valley Tourist Board, 23 to 26 June 2019.
Press Trip Sardinia
“Sardinia treasures: Landscape, Culture and Handicraft”
Press trip for German speaking journalists to discover nuraghe, iron mines and the Mediterranean shore, organized on behalf of the Chamber of Commerce of Cagliari, 22 – 26 June 2019